Consumers are using their smartphones to search almost everything under the sky. An average individual spends more than two hours daily surfing apps on his mobile with respect to the fact that, only a handful of applications make up the bulk of this total usage but the presence over the device is a future lead, as the human brain doesn’t keep things unnoticed.Through the mobile app you can reach your customers directly, all the information you’d like to provide to your customers. Mobile app changing the way people buy and sell products and services. It has also changed the way customers view and an ways to analyze a product before purchasing.Mobile apps are perfect for service and support.
These days consumers expect businesses that are serious about doing business to be on the web. A website is a convenient, often interactive source of product information, business hours, contact information and more. A website demonstrates credibility and builds trust between you and your prospects. A website is the most in-depth information that you can give the public, usually in a word or two. By promoting your website, on the front door (when you are closed).
Many of your potential customers may not be familiar with your company. Web sites offer an ideal forum to showcase your previous work and accomplishments to potential clients. A well designed website can help convey a professional image of your company and give you the chance to make it clear to potential customers that you offer exceptional products and services. Let people know who you are, where you are, and what you do. How much time do you spend on the phone giving out trivial information? Directions, what products you carry, what products you don’t carry, what hours you are open, directions again, the price of some service.
Logo is your brand identity that tells your potential customers that who you are,what type of product or service you offer. Let’s think about amazon logo, I hope everyone know what amazon is? Their logo tells a to z means they offer a to z product. Without knowing the actual business or company name people understand what they offer by just seeing their logo.
Logo distinguishes from the competitors.
The difference between digital marketing and traditional marketing is that, In traditional marketing we print flyers, business cards, news paper advertisements etc, but in digital marketing we market our product or business digitally on internet in all the form of content like display advertisement, search engine optimization, content marketing, email marketing, video marketing, social media marketing, search engine marketing etc. Digital marketing is really much more cost effective. It has more wider reach than traditional marketing.